Smart Cruelty-Free Decisions Made Easy
The Basics About Cruelty-Free Beauty
Cruelty-free refers to the movement that seeks companies and governments to stop experimental animal testing. Not just for finished products but any part of the production process of a product. That includes third parties and suppliers as well.
A brand that is truly cruelty-free does not perform any animal testing on products or ingredients at any point during the making of their products. They also ensure that their suppliers don’t test on animals and no third parties test on animals on their behalf. The brand also may not test on animals where required by law and, as such, cannot be sold in stores in mainland China.
The industries that are most exposed to this subject are beauty, fashion, personal hygiene, and cleaning products. If a living animal is experiencing pain in the name of manufacturing something, suffers, or has permanent damage — it usually ends up being killed at the end of the test. For this reason, a lot of consumers turn against brands that still participate in these practices.
Not only is going cruelty-free for ethics or the love for animals, but it is also because people realize more and more that beauty products that aren’t in the cruelty-free range can include harmful ingredients for our health and the earth.
Although some recognized brands explain that the percentage of toxic substances that some of their creams and makeup have is minimal, if you put it on every day, it becomes a poison, which can produce allergies and skin alterations.
Cruelty-free Checklist
You always have to do your research. The best way to do this is to check brand visions, policies, cruelty-free labels, and ingredient lists or use websites like ours. Check out the following helpful resources:
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GRAB THE FREEBIE
Cruelty-Free Beauty Brands Printable List
With all those brands on the market, it’s easy to forget which were cruelty-free – especially if you’re just starting your journey. So, I created a free printable list for you that you can easily take with you on your next shopping spree!
Favorites
Some of my personal favorite cruelty-free beauty items that I just had to share with you!
Is your favorite brand cruelty-free?
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