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Alpha-H Cruelty-Free Status
At Conscious Bunny, we go beyond just cruelty-free claims — we also check if a brand is vegan, clean, ethical, and sustainable. Below, find everything you need to decide if Alpha-H fits your conscious beauty values.
Is Alpha-H Cruelty-Free?
Yes, Alpha-H is cruelty-free. They don’t test their finished products or ingredients on animals, and neither do their suppliers or any third parties.
Is Alpha-H Cruelty-Free Certified?
No, Alpha-H is not certified by any organizations. As of August 2021, Alpha-H was certified cruelty-free by the Cruelty Free International Leaping Bunny Programme. However, the brand doesn’t currently appear in the Leaping Bunny directory of certified brands.
Companies can be fully cruelty-free without being certified, but certifications are a good indicator of their ethical practices. The most trusted organizations that give out certifications are PETA and Leaping Bunny.
Is Alpha-H Owned By A Cruelty-Free Parent Company?
Alpha-H is not owned by a parent company that tests on animals.
Many brands are owned by larger companies (we call them parent companies) like L’Oréal, Estée Lauder, or Procter & Gamble—some of which still conduct animal testing.
Although the parent company may not be cruelty-free, some brands under its umbrella follow strict no-animal-testing policies and are considered cruelty-free.
Some consumers avoid brands with non-cruelty-free parents, while others support the cruelty-free brand itself. We provide this info so you can decide what feels right for you.
Is Alpha-H Sold Where Animal Testing Is Required By Law?
Alpha-H is not sold in China or any other countries where animal testing is required by law.
In countries like China, some cosmetics still face mandatory animal testing, especially when sold in physical stores.
China has historically required animal testing, but since 2023, brands can enter the Chinese market without funding animal testing. Just remember that while China is easing its rules, not all brands sold there are automatically cruelty-free. Read our detailed guide on Animal Testing Laws In China to learn more.
Is Alpha-H Vegan?
Alpha-H is not fully vegan, meaning that some of their products may contain animal-derived ingredients. However, the brand offers many vegan options that are free of animal products.
A brand is considered 100% vegan when all its products contain no animal-derived ingredients. Some brands may offer only a selection of vegan products rather than a fully vegan lineup.
Check out our 100% Vegan Beauty Brands A-Z list, or use our free Vegan Ingredient Checker to determine whether a specific product contains animal-derived ingredients.
Full Research Article Coming Soon
We’re currently working on a more in-depth review of this brand, including ingredient standards, sustainability efforts, certifications, and more. In the meantime, you can still find the brand’s accurate, verified cruelty-free status and key information above.
Is Alpha-H Vegan Certified?
[vegancertified]
To help you easily identify vegan brands, several organizations like Vegan Action, The Vegan Society, and The Vegetarian Society provide trusted certifications similar to cruelty-free certifications, like PETA and Leaping Bunny.
Is Alpha-H Clean?
Alpha-H is not fully a clean beauty brand. Some of their products contain Ethyl acrylate, Phenoxyethanol, EDTA, Disodium EDTA, Oxybenzone, and Styrene – ingredients that aren’t considered clean. However, all their formulas are made without Parabens, SLS and SLES, Petrolatum and Parrafin, Phthalates, Nanoparticle, 1, 4 Dioxane, BHT, Coal Tar, Mineral Oil, and many other toxic ingredients. More information about their formulas here.
What “clean” means to us:
The term “clean beauty” isn’t regulated, which means brands can use labels like clean, natural, or green without clear standards.
For us, clean beauty means avoiding ingredients such as parabens, phthalates, sulfates, and formaldehyde that are known or suspected to negatively impact human health, animals, or the environment.
Check out our Clean Beauty Brands A-Z list, or use our free Clean Ingredients Checker to determine whether a specific product contains toxic ingredients.
Is Alpha-H Organic?
[organic]
Is Alpha-H Safe?
Besides letting you know whether a product contains harmful ingredients, we also understand that living with allergies can be tough. That’s why we discuss whether the brand contains any allergens in its products, helping you make informed decisions that suit your individual needs and preferences.
*The information provided is not medical advice. For any health concerns, please consult with your doctor before using the products.
Is Alpha-H Fragrance-Free?
No, Alpha-H is not fully fragrance-free. However, they offer many fragrance-free products.
Is Alpha-H Paraben-Free?
Alpha-H is paraben-free.
Is Alpha-H Gluten-Free?
No, Alpha-H is not fully gluten-free. Although their products may not contain actual gluten ingredients, the brand is unable to ensure that the raw martials from its suppliers do not contain traces of gluten. Due to this, they are unable to ensure that their products are 100% gluten free.
Is Alpha-H Nut-Free?
No, Alpha-H is not nut free. Some of their products contain Macadamia Integrifolia (Macadamia) Seed Oil, Prunus Amygdalus (Sweet Almond) Dulcis Oil, and Shea Butter.
Is Alpha-H Talc-Free?
Alpha-H is talc-free.
If you’d like to learn more about the potential health risks of talc, feel free to read my in-depth article about talc in makeup.
Is Alpha-H Non-Comedogenic?
Based on the research I did through random sampling, Alpha-H’s products are non-comedogenic. However, I recommend checking the ingredients of the specific product you want to purchase to be sure.
Non-comedogenic means a product is less likely to clog your pores, which can help prevent breakouts and blackheads. These products are a great choice for people with acne-prone or sensitive skin.
Use our free Pore-Clogging Ingredients Checker to determine if a product is non-comedogenic or contains pore-clogging ingredients.
Is Alpha-H Ethical?
We’re all about supporting brands that walk the talk. To us, ethical or conscious brands demonstrate this through their actions, from environmental sustainability and ethical sourcing to social responsibility, transparency, and accountability.
If you care about making more conscious choices, we’ve researched and answered the key questions to help you find products that align with your values. Here’s what we found:
Where Is Alpha-H Manufactured?
Alpha-H’s products are manufactured in Australia.
We share this because manufacturing location can impact labor and environmental standards. If you’d like to learn more about this, please read This Is Why Where Your Beauty Products Are Made Matters.
Is Alpha-H Sustainable?
Yes, Alpha-H is committed to sustainability. Their packaging is made from 30-35% Post Consumer-Recycled (PCR) materials and are recyclable. Their product boxes are made from sustainably sourced 100% FSC stock and are also 100% recyclable. Our shipper boxes and protective padding are made from 70% FSC stock and are 100% recyclable. Wherever possible, Alpha-H’s ingredients are sourced from certified sustainable RSPO (Roundtable on Sustainable Palm Oil) suppliers. The brand also partnered with NuGrow to manage their liquid waste. NuGrow is Queensland’s leader in recycling and revegetation. They convert liquid, solid, food organics, garden organics and green waste into high-grade composts, premium soils and soil conditioners. As a result, 100% of the brand’s liquid waste is diverted to land revegetation projects. Additionally, their Gold Coast factory and warehouse facilities are powered with the help of 195 solar panels.
Is Alpha-H Socially Responsible?
Yes, Alpha-H is socially responsible. The brand commits 1% of all sales of their cult Liquid Gold Exfoliating Treatment to Women in Ocean Science. Women in Ocean Science are a non-profit organisation tackling gendered issues in marine science and conservation to empower women to thrive in ocean-related careers and learning environments. They also founded The Encoreship, an initiative providing employment opportunities for women facing challenges returning to the workforce or pivoting careers after an extended period away. The brand also has an ongoing partnership with Support The Girls, an Australian charity that works to restore dignity to disadvantaged women by providing them with bras, underwear, toiletries and access to essential services.
Does Alpha-H Source Ingredients Ethically?
[ethicalingredients]
Is Alpha-H Environmentally Certified?
[environmentallycertified]
We check whether Alpha-H has any recognized environmental or ethical certifications. This includes sustainability-focused labels like COSMOS, Climate Neutral, and 1% for the Planet, and broader ethical certifications like Fair Trade and B Corp.
Is [brand] Clean?
[cleanbeauty]
What “clean” means to us:
The term “clean beauty” isn’t regulated, which means brands can use labels like clean, natural, or green without clear standards.
For us, clean beauty means avoiding ingredients such as parabens, phthalates, sulfates, and formaldehyde that are known or suspected to negatively impact human health, animals, or the environment.
Check out our Clean Beauty Brands A-Z list, or use our free Clean Ingredients Checker to determine whether a specific product contains toxic ingredients.
Is [brand] Organic?
[organic].
Is[brand] Safe?
Everyone’s skin is different, and no product is completely risk-free. However, here’s what we found about [brand] when it comes to common concerns like breakouts, allergies, and irritants.
*This information is not medical advice. If you have allergies or sensitivities, consult with your doctor or dermatologist before using new products.
Is [brand] Fragrance-Free?
[fragrancefree]
Is [brand] Paraben-Free?
[parabenfree]
Is [brand] Gluten-Free?
[glutenfree]
Is [brand] Nut-Free?
[nutfree]
Is [brand]Talc-Free?
[talcfree]
If you’d like to learn more about the potential health risks of talc, feel free to read my in-depth article about talc in makeup.
Is [brand] Non-Comedogenic?
[comedogenic]
Non-comedogenic means a product is less likely to clog your pores, which can help prevent breakouts and blackheads. These products are a great choice for people with acne-prone or sensitive skin.
Use our free Pore-Clogging Ingredients Checker to determine if a product is non-comedogenic or contains pore-clogging ingredients.
Is [brand] Ethical?
We’re all about supporting brands that walk the talk. To us, ethical or conscious brands demonstrate this through their actions, from environmental sustainability and ethical sourcing to social responsibility, transparency, and accountability.
If you care about making more conscious choices, we’ve researched and answered the key questions to help you find products that align with your values. Here’s what we found:
Where Is [brand] Manufactured?
[madein]
We share this because manufacturing location can impact labor and environmental standards. If you’d like to learn more about this, please read This Is Why Where Your Beauty Products Are Made Matters.
Is [brand] Sustainable?
[sustainable]
Is [brand] Socially Responsible?
[sociallyresponsible]
Does [brand] Source Ingredients Ethically?
[ethicalingredients]
Is [brand] Environmentally Certified?
[environmentallycertified]
We check whether [brand] has any recognized environmental or ethical certifications. This includes sustainability-focused labels like COSMOS, Climate Neutral, and 1% for the Planet, and broader ethical certifications like Fair Trade and B Corp.
Why Trust Conscious Bunny?
Our mission is to make it easier for you by providing clear, fact-based insights. We research everything and reach out to brands directly to gather details about their full animal testing policy, as well as details on their ingredients, sustainability efforts, and more.
Only brands that confirm no animal testing at any stage are added to our cruelty-free list. We also regularly update our information as laws or practices change. To learn more about our thorough process, check out how we rate brands.
I hope that this post answered all your questions. If not, please feel free to leave a comment below or reach out through the contact form. I’m more than happy to help!
Here are some of the resources we provide to help you on your cruelty-free journey:
- Cruelty-Free Symbols & Vegan Labels
- Parent Companies And Their Cruelty-Free Brands
- What Makes A Beauty Product Vegan?
- Difference Between Vegan And Vegetarian Beauty
- What Is Clean Beauty & Why Would You Care?
- How To Spot Greenwashing In Beauty
If you found this helpful, please share it with fellow conscious beauty lovers or follow us for more insights!
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